RULE ZERO • Success Porn

RULE ZERO • Success Porn

RULE ZERO – What is Success Porn?
The Rational Male –
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Last October (2018) Rollo Tomassi delivered the State of the Manosphere address and in this speech he warned against the influx of men selling their ‘Brand of Me®’ coaching programs with a lot of hype, but very little substance.

The state of men today is defined by a generation of young and middle-aged men struggling to find purpose in life as a result of radical shifts in the economy, the gender landscape and a lack of any conventionally masculine guidance. This generation, called the ‘Lost Boys Generation’ is fertile grounds for Success Porn hustlers ready to sell their brand of ‘purpose’ and direction to this growing demographic of men.

This power of positivity, motivational message is nothing new. The hustle is as old as Norman Vincent Peale, Zig Ziglar and L. Ron Hubbard, but at no other time has it been easier to reinvent Success Porn than in the age of the internet. Men and women have always looked for a shortcut to peak fame, wealth, physicality and sex appeal, but today the barrier to entry for selling the magic formula to success has never been lower.

Join us today as we discuss:

• What separates a genuine outreach to help men from the marketing efforts of hustlers in the Manosphere?

• Should we even care what men (or women) really ‘believe’ in?

• What is the ‘Brand of Me®’?

• How do men separate the ‘wheat from the chaff’ with respect to self-improvement books, systems and personalities today?

• Why are men so purposeless today?

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